Owners of small firms primarily make use of technology for product branding. In fact, it is only in the web where the size of a company is not a primary requirement to make a good impression or to remain competitive. If you are a small business owner hoping to succeed online, it's crucial that you know the five mistakes to avoid in web designing. Doing these web designing errors will weaken your competitive edge and thus make you lose your potential to sit in the same market space as your big competitors.
The first three web designing mistakes have to do with failing to convey at once what the website is all about.
The Information Found In The Home Page Lacks Clarity. Does your home page clearly tell what your website is all about? Do online visitors instantly recognize what your company is and your products are? Or do online visitors have to think about it for themselves? Does your home page presents a clear call to action statements? Online users are smart consumers but they are often in a hurry. In fact, most of them are not readers; they just browse through the information on your site. Thus, it's crucial that the message on your homepage is brief and clear.
Navigation. Website owners often neglect the significance of website accessibility. It matters that your target audience gets the exact page they are loading in just one try. So if you want to make a good impression, make pages within your site easy to retrieve.
Content. Poor content easily ticks people off. Grammatical errors may also affect the quality of your content. Remember, copywriting is different from simple writing. Your is string words together to improve sales.
Irrelevant Usage Of Colors In The Home Page. Strategic usage of colors and themes helps your site visitors easily determine the maker of the products they are currently reading about. As a website owner can study the website of your competitors or websites you admire, and pick up inspiration from these websites as they are applicable to your own site. Or better yet, hire the services of professional web designers to ensure that you pick the right color and contrast for your website.
The first three web designing mistakes have to do with failing to convey at once what the website is all about.
The Information Found In The Home Page Lacks Clarity. Does your home page clearly tell what your website is all about? Do online visitors instantly recognize what your company is and your products are? Or do online visitors have to think about it for themselves? Does your home page presents a clear call to action statements? Online users are smart consumers but they are often in a hurry. In fact, most of them are not readers; they just browse through the information on your site. Thus, it's crucial that the message on your homepage is brief and clear.
Navigation. Website owners often neglect the significance of website accessibility. It matters that your target audience gets the exact page they are loading in just one try. So if you want to make a good impression, make pages within your site easy to retrieve.
Content. Poor content easily ticks people off. Grammatical errors may also affect the quality of your content. Remember, copywriting is different from simple writing. Your is string words together to improve sales.
Irrelevant Usage Of Colors In The Home Page. Strategic usage of colors and themes helps your site visitors easily determine the maker of the products they are currently reading about. As a website owner can study the website of your competitors or websites you admire, and pick up inspiration from these websites as they are applicable to your own site. Or better yet, hire the services of professional web designers to ensure that you pick the right color and contrast for your website.
About the Author:
www.magicwebs.com.sg and Magic Webs. Free reprint available from: Four Common Mistakes Found In Web Designs.
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