piątek, 17 października 2014

Ways Of Choosing Self Publishing Companies

By Patty Goff


Self publishing is the publication of a book or any other form of written media by the writer himself. Here the author does not involve the services of other established companies also known as third party publishers. Such a book that is self published is referred to as a privately printed book. The author takes charge of the responsibility and control of the process. Choosing good self publishing companies is very important.

These companies come in various kinds according to the needs of the writer. These different types vary is the kind of services offered. Electronic publishing is one of many kinds. This type is involved in the production of electronic books only. There is also another referred to as the print on demand. This simply means that the company prints good quality books only when they are needed by the clients. Last but not least are the vanity publishers who produce books that are sure to sell well.

The dilemma is in the author choosing the particular company to use for the activities. Making the wrong choice can prove quite devastating for him and cause tremendous losses as well. It is therefore in this line that a number of factors must be considered with very keen attention before this writer can select a company to contract with.

The first step in this venture is agreeing on the terms and conditions of the partnership. Here the author should be careful as not to lose the full rights to the book. This contract should be very brief in nature and well explained to avoid miscommunication. It should not bear an element of time whatsoever. The author should also maintain the right to cancel it when they deem necessary.

In all selling businesses, the price charged is very paramount in order to attract customers. One should first of all get to know about the market conditions and the going prices of the competition. Pricing the piece if writing must be in line with the other prices of competing writers. This charge should not be very high and neither low. It ought to be very reasonable.

In addition to that the general charges involved in mass production of product should be reasonable too. One ought to be very careful not to over-do anything that will increases the costs out of proportions. Care should be taken also not to be too frugal and do low quality work that will not sell on the market eventually.

It is also wise to consider seeking expert advice people who know about the venture. This can prove very helpful in making the crucial decisions. Also customer service must be very good so as to encourage more people to come and check out the book. The business model should also be put under consideration and scrutiny as well.

Creative control measures must also be put in place. Some creative work should be done to make the book look unique and original too. Some companies have the tendency to reproduce the designs they use over and over. The total costs involved in production of writing must be considered too. High costs will affect the business in the long run.




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