sobota, 27 grudnia 2014

The Basics Of Sustainable Digital Printing

By Stacey Burt


In the recent past people have become aware of the impacts of environmental degradation. As such there have been measures and attempts to develop products for this purpose. Among them is sustainable digital printing. This started only as a fad but has been growing in strength and influence that promoters and publishers have taken a serious approach to it.

Digital Printing refers to transferring a document on a computer or other storage device to a printing substrate by means of a device that accepts text and graphic output. This recent process was developed to replace the earlier lithographic process which depended heavily on printing plates, rubber blankets and repulsive oils, usually found in offset printing.

Sustainable Green printing has emerged as a trend where more and more people are taking up using ecologically friendly materials in their printing jobs. Companies have reacted to this need an there has been production of better printing stationery as well as printers which use laser jets and ink jets which have proven to be more Eco-friendly.

There are certain steps and measures that people have learnt and adopted in they strive to progress into this particular printing and publishing. Key among them is the use of recyclable, renewable and biodegradable materials. These include vegetable based inks, recyclable paper produced under fair and safe working conditions among many more.

The size and weight of paper is a factor many printing firms and companies are willing to reconsider. A trend is merging where lighter but more compact paper is being used in this printing. It can also be noted that the kind of materials printed today is not of standard dimensions. This is a deliberate move where portions of paper are trimmed off, which has been shown to have immense saving results.

Producers of packing materials have also joined the bandwagon and are now producing packaging material that can be re-purposed and reused in interesting and functional ways. Some products come with instructions on how to turn the cardboard packaging that comes with them into other uses. These may include bird houses, play chairs, and light bulb holders among others.

A noted shift in the print and production is the introduction and popular uptake of modular design. This concept was borrowed from modular building from engineering and architectural circles. This trend involves creating custom solutions with prefabricated or standardized materials. Such materials are easily recyclable, easy to update and repair.

Fonts have also been a decision factor in this printing circles. Product designers are being seen to have a shift towards font faces that are not only elegant but easy on the eye in terms of reading. The font type should also be regarded as ink efficient for it to be acceptable to use especially in packaging and promotional material.

Digital printing has taken the printing and production fields by storm. The sustainability has been questioned, but recent progress has shown that it is proving itself adequately sustainable. The concept may be new but as shown, with the few steps, it is easy to understand and adopt.




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