niedziela, 22 maja 2016

Tips For Winning Proposal Writing

By Kathleen Watson


Vetting panels for proposals are composed of thrifty, skeptic and busy individuals. Their decisions are therefore skewed in favor of engaging proposals that capture their attention. Proposal writing should therefore take the route of persuasion. It is only by employing these tactics that your bid will qualify for funding. You must endeavor to make the writing process worthwhile.

The world is dissuaded from judging books by their covers. However, there are situations where this adage is rendered irrelevant. When a selection panel is faced with thousands of papers to peruse, they begin skimming through the proposals. This is the trend during initial stages. To be on their path, provide an executive summary. It should highlight the points that make your bid attractive.

The executive summary captures your strongest points or arguments supporting your bid. It points at what to expect from the rest of the pages. Make it as convincing as possible to capture the imagination of any selection panel. The panel should think twice before passing over your pitch. A winning pitch enables you to go past the initial competitive stages. Your ideas should be easy and quick to understand.

Readers are bored and bogged down by details and information that is not relevant. To win among numerous proposals, provide the reader with what he or she wants. Avoid buzzwords, information and shop talk that is meaningless. Such a bid is punishing to read and will easily lead to disqualification. Do not say in five paragraphs what can be said in one. The principle of less is more works perfectly.

Panelists have questions about the project and how to actualize it. They are looking for a person who can provide most convincing answer. Such questions can be found in the instructions issued. Answering these questions correctly shows that you are good at listening. It also shows your diligence in search of answers. Provide factual answers in a way that is simple to understand.

Past performance is an indicator of potential. Sponsors are impressed by evidence of successfully implemented projects. Showcase your ability to adhere to project design and deliver expected results. This will act as your referee without having to be wordy about your capability. Such evidence will beat pages upon pages of narratives about potential. Draw similarity between past projects and the one you are currently bidding.

The lowest bidder is not always preferred. There are doubts about his capability to deliver quality and still, other people might present a lower bid. The search is for a person who is most convincing. At the beginning of your proposal, the sponsor should confirm that you are person he has been looking for all through. Standout and be memorable because of what you offer.

Endeavor to build your bid on facts other than rumors and opinions. Quote authoritative data and texts to create the most realistic picture of possible outcome. Your text should be engaging, interesting and meticulously written. This means good grammar and professional design. A memorable proposal will stand out among the thousands presented.




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