In recent times, there have been sustained campaigns aimed at sensitizing the public on the importance of environmental conservation. This is what has given rise to the sudden change in product preferences among a significant proportion of consumers; the consumers want to play their small role by promoting businesses which protect natural resources. This has been seen in almost all industries including printing. Brochure printing that is eco friendly appears to be getting an edge over the conventional methods.
Strive to utilize your resources optimally and minimize on wastage. These include raw materials such as ink, paper and water and other inputs such as electricity. Putting only the essential information on the brochure will help you save on paper requirements. Another strategy that can be used to reduce the amount of paper used is to have a design in which the brochure is folded several times.
Conventional brochure printing involves the use of petroleum-based inks. These ink types are harmful to the environment due to their production of volatile organic compounds, VOCs. Among the many negative effects, VOCs increase smog formation which reduces visibility. The discovery of vegetable based inks has been a welcome development in many quarters. These inks are just as effective as the conventional types and are free of VOCs.
Using recycled paper is another way of conserving the environment and reduce on operational costs at the same time. Recycling can be made possible in two main ways: using post-consumer waste paper and using pre-consumer waste. Post-consumer waste paper is obtained from products which have already been used and discarded. Pre-consumer waste paper, in comparison, is the excess paper that comes from the manufacturing process.
Reduced deforestation is not the only environmental benefit of recycling paper; a few other benefits exist. For example, less water is needed to process recycled paper as compared to virgin paper. For this reason, recycled paper results in less effluent being discharged into the environment. Conservationists have always expressed concern on the use of chlorine as a bleaching agent for the recycled paper. Fortunately, newer bleaching methods which do not rely on chlorine have been devised.
Other raw materials can be recycled in the same way as the paper. Water, which is one of the most important, is perhaps the easiest to be taken through these processes. Close to 60% of water used in one cycle can be reused. Ink can also be recycled similarly.
Energy efficiency is an important consideration for anyone concerned about the environment. Cut down on your use of fossil fuels and consider substituting them with renewable energy options such as solar and wind. If you are to buy new equipment, focus on getting higher output (more prints for a unit of energy used). Regular servicing will ensure your printers remain energy efficient.
When you decide to go green, you may have to put up with higher operational costs initially but the investments will pay you back handsomely in the long term. If the shift is too expensive for you to carry out, then the best option is to outsource. Perform a background check to ascertain that your chosen company is environmentally certified.
Strive to utilize your resources optimally and minimize on wastage. These include raw materials such as ink, paper and water and other inputs such as electricity. Putting only the essential information on the brochure will help you save on paper requirements. Another strategy that can be used to reduce the amount of paper used is to have a design in which the brochure is folded several times.
Conventional brochure printing involves the use of petroleum-based inks. These ink types are harmful to the environment due to their production of volatile organic compounds, VOCs. Among the many negative effects, VOCs increase smog formation which reduces visibility. The discovery of vegetable based inks has been a welcome development in many quarters. These inks are just as effective as the conventional types and are free of VOCs.
Using recycled paper is another way of conserving the environment and reduce on operational costs at the same time. Recycling can be made possible in two main ways: using post-consumer waste paper and using pre-consumer waste. Post-consumer waste paper is obtained from products which have already been used and discarded. Pre-consumer waste paper, in comparison, is the excess paper that comes from the manufacturing process.
Reduced deforestation is not the only environmental benefit of recycling paper; a few other benefits exist. For example, less water is needed to process recycled paper as compared to virgin paper. For this reason, recycled paper results in less effluent being discharged into the environment. Conservationists have always expressed concern on the use of chlorine as a bleaching agent for the recycled paper. Fortunately, newer bleaching methods which do not rely on chlorine have been devised.
Other raw materials can be recycled in the same way as the paper. Water, which is one of the most important, is perhaps the easiest to be taken through these processes. Close to 60% of water used in one cycle can be reused. Ink can also be recycled similarly.
Energy efficiency is an important consideration for anyone concerned about the environment. Cut down on your use of fossil fuels and consider substituting them with renewable energy options such as solar and wind. If you are to buy new equipment, focus on getting higher output (more prints for a unit of energy used). Regular servicing will ensure your printers remain energy efficient.
When you decide to go green, you may have to put up with higher operational costs initially but the investments will pay you back handsomely in the long term. If the shift is too expensive for you to carry out, then the best option is to outsource. Perform a background check to ascertain that your chosen company is environmentally certified.
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