środa, 28 marca 2012

Google Caffeine: An Emphasis On Timely, Recurrent, And Updated Articles To Rank On Google

By Jacob Walker


The Official Google Blog has it clear: A year after Google Caffeine's launch, the algorithm that lets Google to index or crawl the web for the most up-to-date and most related information, was launched, Google is now utilising the freshness factor for its searches, and said that the Caffeine rush will now affect up to 35% of searches.

Google Caffeine enables Google to crawl and index the web for new, relevant, and timely content speedily and at massive scale. launched last year, Google is now building up on the Caffeine momentum to deliver timely and pertinent search results.

SEO post should then pass the TRU test. This means posts that rank highest are are those that are timely, recurrent, and updated.

Timely. Are your posts timely? Do they have pertinent information? Caffeine is ranking timely posts higher than timeless articles so make sure to catch the trends and attach the keyword-based copy on the trending items. This demands creativity and SEO writing skill and a little more study, but the extra exertion is going to produce results.

Recurring. Google returns search results which pertain to recurring and relevant events, generally of global importance. For example, writers can peg articles on the NFL, the presidential elections, or other events. Whilst a searcher enters a keyword that is related to a relevant and recurring event, Google will send back results that are related to this event. The advantage of this to content writers is that they can now advantageously plan for posts to write throughout the year.

Updated. Write down about the most up-to-date, the newest model, the just-released versions and you are sure to get noticed. Google's freshness algorithm additionally favours content that keeps updating. This is of course for the reason that Google anticipates that their web users would like the updates, not data from a week ago which the web users most likely already know. For regularly updating topics, Google even ranks those that get updated by the minute. There is not any place for stale information.

Again, the TRU check to SEO Copywriting requires that you write timely, recurring, and updated articles or items. Do this and you will have a better chance to land on the first page of Google.




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