Traffic is the life & blood of any website or blog, without which it can get difficult to find any success. There are both paid and free methods available for attracting plenty of traffic. Some of these can work really well, while others won't. However, some methods, like solo advertising in ezines, have been proven to return excellent results every time. Regardless of what niche your product or service is in, there's an ezine out there to place an ad in. Ezine advertising allows you control over your ad placement and timing. This allows you to test responses to different ads.
If you want your ads to be effective, make sure they have a professional look. Errors in spelling and grammar, for example, can cause people who see your ad to dismiss it as amateurish. It's a good idea to read over your ads several times, as well as spell checking them, before submitting them anywhere. A poorly written or error-filled ad is enough to discredit you in the minds of the potential customers who will be reading the ezine where it appears.
Proper formatting of your ads is another important factor to keep in mind when you write them. Your ads won't look right if they haven't been formatted correctly. When you create your ads, don't use more than sixty-five characters per line. If you use more than this, your ad will be hard on the eyes and people won't like it. When your ad's formatted correctly, it becomes easy for anyone to read it and feel nice about it. If you're sending an ad in email form, you have to follow the rules of formatting if you want recipients to be receptive to what you're offering.
If you have no objections to offering discounts for your products, solo ads are an excellent means to capitalize on them. If you only offer the discount to subscribers of the ezine you're advertising in, it becomes an even bigger carrot. You will not even need to offer major discounts because the general consensus is that even small discounts of 10-15% can make a big difference when it comes to sales. The ultimate goal is to give subscribers incentive to buy and it only takes a small discount to accomplish that.
If you've worked hard to create a solo ad campaign, you don't want it wasted by landing in your recipients' junk folder. In summary, from the above article we come to understand how you can make your solo ad give you much better returns on your investment. Solo ads are excellent for delivering your product or offer right to the people in your target audience, which also means you could also use them to boost your subscriber list too. So work on finding ways to include solo ads into your online marketing efforts and you'll be amazed at the results.
If you want your ads to be effective, make sure they have a professional look. Errors in spelling and grammar, for example, can cause people who see your ad to dismiss it as amateurish. It's a good idea to read over your ads several times, as well as spell checking them, before submitting them anywhere. A poorly written or error-filled ad is enough to discredit you in the minds of the potential customers who will be reading the ezine where it appears.
Proper formatting of your ads is another important factor to keep in mind when you write them. Your ads won't look right if they haven't been formatted correctly. When you create your ads, don't use more than sixty-five characters per line. If you use more than this, your ad will be hard on the eyes and people won't like it. When your ad's formatted correctly, it becomes easy for anyone to read it and feel nice about it. If you're sending an ad in email form, you have to follow the rules of formatting if you want recipients to be receptive to what you're offering.
If you have no objections to offering discounts for your products, solo ads are an excellent means to capitalize on them. If you only offer the discount to subscribers of the ezine you're advertising in, it becomes an even bigger carrot. You will not even need to offer major discounts because the general consensus is that even small discounts of 10-15% can make a big difference when it comes to sales. The ultimate goal is to give subscribers incentive to buy and it only takes a small discount to accomplish that.
If you've worked hard to create a solo ad campaign, you don't want it wasted by landing in your recipients' junk folder. In summary, from the above article we come to understand how you can make your solo ad give you much better returns on your investment. Solo ads are excellent for delivering your product or offer right to the people in your target audience, which also means you could also use them to boost your subscriber list too. So work on finding ways to include solo ads into your online marketing efforts and you'll be amazed at the results.
About the Author:
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