piątek, 28 czerwca 2013

A Time To Switch To Brochure Printing Method That Is Eco Friendly

By Myrtle Cash


Trying to build a robust business while keeping the planet highly protected is one tricky task to undertake. Successful marketing needs not just compelling pitches and highly aggressive product promotion strategies. Truth is, it entails a bunch of excellent quality paper as well as printing materials that can somehow wreak havoc on the ever perishing ecosystem. Just imagine how many big trees to be cut down only to produce good quality paper. It seriously pains to see those sycamore trees being sentenced to death just for this cause. As an entrepreneur and environmental advocate that the same time, you need to find supplies designed for brochure printing that is eco friendly.

Eco-friendly printing is more than just being environmentally conscious. As much as your product brochures matter to the business, you need to integrate a rather environmentally sustainable option than a highly economical method. The materials you use may not have a direct impact on your venture if the enterprise you are running does not concern the printing industry, at least you are able to protect your people from harsh environmental consequential damages.

Your brochure making practice directly affects your environmental stewardship. Everyone has a great role in protecting the planet not from alien invasion but from massive destruction initiated by its own inhabitants. While recycling is a key to reducing the landfills, why not do the same in this issue as well?

As an important marketing element, a brochure should not just speak about the endorsed product. This should also awaken the readers' minds about the relevance of an environmentally acceptable process of doing things. Never say your company has nothing to do with all the distributed printed materials because you are never that one who produce such stuff. You are equally accountable as the printer you are commissioning this task with.

Be keen on choosing the right printer. You need to ascertain that this does not only follow the socio-economic standards but also the strict environmental regulations. The Forest Stewardship Council identifies critical procedures and you can most certainly find a good provider employing the office's help.

The FSC can easily identify printers that have a chain of custody certification which guarantees all products have passed the standards. Just because post-consumer recycled fibers are noted healthy does not mean all of them are. You cannot say such materials safe unless you know what chemicals are used in the paper recycling process.

Coatings and inks can be harmful. Eco-conscious printing utilizes a vegetable-based ink like that is extracted from canola, soy and castor. This has low volatile organic compound.

Vegetable-based inks produce high quality images that can be easily eliminated upon the process of paper recycling. Their water-based aqueous coatings can provide exceptional gloss finish and are noted so much more environmentally-friendly compared with the UV coatings. These also have organic neutralizing solutions that never contaminate groundwater and soil.

Brochure printing that is eco friendly does not only eliminate wastes through reusing them. This also requires less energy in recycling, thus, reducing energy consumption. So switch to the right marketing option now through searching for an FSC certified printer.




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