A great way to draw search engine traffic to your site is to write and add keyword articles. Keyword articles are articles that you write on a particular topic and then optimize for a word or phrase that visitors frequently search for.
For example, if you have a site that sells baby gifts, you may want to write an article about choosing the perfect baby shower gift. You may optimize that article for the keyword "baby shower gift". Here is an overview on how you can write keyword articles.
Be Sure to Pick a Specific Keyword Phrase
Don't forget to do some research on what keywords visitors are and type into search engines to find information on what you have to offer. Use tools like WordTracker or the Overture Keyword Selector Tool. Instead of going for the highly competitive keywords and phrases, what you can do is pick a phrase that is searched for less often but that may be of particular interest to your customers. You will have better luck in attracting people who are very interested in what you are talking about if you have a more targeted phrase.
Use Your Keyword in the Title of Your Article
Once you have decided on a keyword, use it in your title. Make sure your title is interesting and makes sense. Don't try to work your keyword in multiple times. Your title will sound odd. An example of a bad title would be "New Baby Gifts and Affordable Baby Gifts for a Baby Shower".
Don't Overstuff Your Article with Keywords
It is obvious that you are going to use your keyword a few times in your article. But be sure that you won't force them in. This is also referred to as overstuffing with keywords. When it comes to your main focus, it should be on writing an article that flows well and provides useful information to your reader. After all, if you can't get them to read your article, then it won't do you any good to get visitors to the page with the article.
Never Submit Your Keyword Optimized Article to the Article Directories
Submitting articles to the article directories is a great way to gain more traffic and incoming links. Before you submit it, take some time to come up with a different title that doesn't include your keyword, and maybe even rewrite some sentences within your article to do the same since you want to avoid creating extra competition for the keyword phrase you picked for your article.
Writing a few articles for different keywords and adding them to your site is what you can start to do. Within a few weeks you will notice free traffic from the search engine coming in. Make it a habit to come up with a few of these articles each month to continually drive more visitors and potential customers to your site.
For example, if you have a site that sells baby gifts, you may want to write an article about choosing the perfect baby shower gift. You may optimize that article for the keyword "baby shower gift". Here is an overview on how you can write keyword articles.
Be Sure to Pick a Specific Keyword Phrase
Don't forget to do some research on what keywords visitors are and type into search engines to find information on what you have to offer. Use tools like WordTracker or the Overture Keyword Selector Tool. Instead of going for the highly competitive keywords and phrases, what you can do is pick a phrase that is searched for less often but that may be of particular interest to your customers. You will have better luck in attracting people who are very interested in what you are talking about if you have a more targeted phrase.
Use Your Keyword in the Title of Your Article
Once you have decided on a keyword, use it in your title. Make sure your title is interesting and makes sense. Don't try to work your keyword in multiple times. Your title will sound odd. An example of a bad title would be "New Baby Gifts and Affordable Baby Gifts for a Baby Shower".
Don't Overstuff Your Article with Keywords
It is obvious that you are going to use your keyword a few times in your article. But be sure that you won't force them in. This is also referred to as overstuffing with keywords. When it comes to your main focus, it should be on writing an article that flows well and provides useful information to your reader. After all, if you can't get them to read your article, then it won't do you any good to get visitors to the page with the article.
Never Submit Your Keyword Optimized Article to the Article Directories
Submitting articles to the article directories is a great way to gain more traffic and incoming links. Before you submit it, take some time to come up with a different title that doesn't include your keyword, and maybe even rewrite some sentences within your article to do the same since you want to avoid creating extra competition for the keyword phrase you picked for your article.
Writing a few articles for different keywords and adding them to your site is what you can start to do. Within a few weeks you will notice free traffic from the search engine coming in. Make it a habit to come up with a few of these articles each month to continually drive more visitors and potential customers to your site.
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